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Exploring NEW APPROACHES

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business models, strategies and technologies

Rethinking rethinking, in digital dimensions

Ideas – and the mindset behind them – are the driving force behind radically new business models. The non-digital idea has to be fully viable before it can be digitally implemented Scalability and success The digital revolution has brought us an exponential expansion of many capabilities – in industry, business and entertainment, and pretty much everywhere else (whether we realise it or not). For many...

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Rethinking what we call phones

The mobile phone started as a phone, but has evolved into a Swiss Army knife of technology capabilities. Shouldn’t our conceptualising of this key item evolve too? The mobile phone was once what the name says – designed solely for communication between two people over a distance. Today, improved technology combined with digitalisation means phones are used for a plethora of different purposes...

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Rethinking the smartphone continuum, with the Runcible

All smartphones basically look the same and can do the same things, steamrollering along a tech-driven path of legacy incrementalism. Where’s the customer-centricity? On 27 February 2015, San Francisco design company Monohm Inc. announced the Runcible, which they called the first personal device for the post-smartphone era. It looks like no other communication device, and it seems like a radical rethink of pretty much...

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