“Show, don’t tell” thinking for explaining and learning from supply chains and their data – the Sourcemap approach Data linkages tell powerful stories There’s a saying/cliché about it being better to show things rather than waffling on about them in words. US company Sourcemap Inc. has followed this age-old adage, with a range of software tools and solutions for supply chain mapping – with seemingly substantial strategic and...

Icebreaker in New Zealand provides a textbook example of credible, persuasive supply chain transparency I bought my very first Icebreaker garment way back in 2003, in a nondescript little clothing store in a nondescript little country town somewhere on the North Island of New Zealand. I knew nothing about the brand or its capability claims – I was just cold. The sweater was a...