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Exploring NEW APPROACHES

to

business models, strategies and technologies

From silo thinking to Benchling

R&D results and know-how are worth more than the sum of their parts – how can we manage and implement them more effectively? Applying scarce research resources better A lot of money and many grey cells get poured into technical and scientific research and experimentation, worldwide. At the same time, the challenges facing our planet and our society have become so grave and profound...

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Prostate cancer, dapper dressing, classic motorbikes and mental health

How do you market a motley mix of classic motorbikes, sartorial elegance, facial hair and raising money for prostate cancer and men’s mental health? Answer = The  Distinguished Gentleman’s Ride Not all motorcyclists have a dodgy social status or are mummified inside garish, anonymising protective clothing. The Distinguished Gentleman’s Ride is an annual event at which more than 115,000 remarkably dapper gentlemen and gentlewomen (and some gentlesprogs...

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“Walk and talk” in Covid-19 times

Structures for responsible personal interaction get brought into new relief in Covid-19 times People all over the world love to (mis-)use English catchphrases, often because they’re considered to sound smart. The finer points of what such phrases actually mean – both directly and (in particular) implicitly – often get profoundly lost in translation. Walk and talk? One such phrase is “walk and talk” – which...

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