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CATIA – from software tool to thought leadership
From CAD software to a whole idea about designing anything – and the difficulties of explaining it. The CATIA conundrum. From one tool to the standard One of the most significant long-term breakthroughs in the world of design for highly complex manufacturing is a multi-platform software suite from Dassault Systèmes in France, dubbed CATIA (an acronym of computer aided three-dimensional interactive application). CATIA is used for computer-aided design (CAD), computer-aided...
Read moreAI meets art, and builds business
AI is a moniker currently much bandied around in management-speak. It becomes wholly more comprehensible and concrete in down-to-earth operational settings. Algorithms meet art Manually re-drawing just one static image into a different artistic style has traditionally required serious artistic and artisanal skill, and almost always takes a prohibitively long time – and that’s what people use Photoshop for. Doing this same thing for a...
Read moreTaking the schizophrenic out of optician
The ie-glasses rethink of the optician’s shop as design emporium – some thoughts about customer-centricity (or lack thereof) in the optician’s trade From optician to design outlet On a recent visit to Copenhagen, I chanced upon what seemed like a refreshing (partial) rethink of the business model for the optician’s shop. The shop is ie-glasses. The company’s brochure starts by declaring that this optician’s shop isn’t an optician’s...
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