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Fishing into plastic – culprit or changemaker?
Fishing operations aren’t losing plastic – apparently they’re dumping it. Do they want to be part of the problem, or part of the solution? The National Geographic Society and Sky Ocean Ventures have put together the Ocean Plastic Innovation Challenge to source new ideas about ways to deal with plastic waste in our oceans. Laudable, of course, but this doesn’t deal with the mainstream...
Read moreResearch as competitive advantage – Volvo-style
A car is a car – but with the Equal Vehicles for All Initiative, Volvo differentiates differently Volvo recently (April 2019) launched the Equal Vehicles for All (EVA) initiative in worldwide media, with a series of attention-grabbing images and films of a female body dummy splintering into a myriad pieces. The accompanying messaging was about the differences between what happens to male and female bodies...
Read more(Planetary) problems don’t have to be ugly – or idiot-simple
Thinking simple doesn’t cut it when the future state of our planet is at stake. The amount of effort we put into describing environmental challenges doesn’t match their seriousness. The kinds of problems barrelling down the turnpike towards our planet are seldom simple, black-and-white or mono-causal. They’re complex, inter-connected and are often treading new ground – this kind of man-made shit-storm has never occurred before in...
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