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Exploring NEW APPROACHES

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business models, strategies and technologies

Food trucks – transience in a tin can or ultra-flexible business on wheels?

Food trucks are popular – but Danish food truck company HiiYou is selling a dream of entrepreneurial freedom and customer interaction instead Following the food truck fad Danes often seem to display an uncritical attitude to anything supposedly associated with “cool” – particularly when it’s perceived as coming from the US. So it’s no surprise that American-style food trucks – riding high on the current Scandinavian...

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Visualising the (truly) autonomous world

Changing perceptions by showing us what infrastructure-free localisation enables autonomous vehicles to see Mapping autonomous capabilities There’s a whole lot of talk about autonomous vehicles – whether in the air, on the roads or in our factories. Generalising horribly, most of the discussion is pretty vague, and this vagueness probably has a lot to do with basic ignorance on the subject.  There also seems to be...

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Manikins and the Body Mass Index paradigm

What happens when the humans involved in commercial products and services undergo serious change? Most businesses – and the products and services they provide – involve varying mixtures of people and technology, interacting in myriads of ways. The mainstream narrative usually focuses on one end, where technology changes and develops, with all the effects and benefits this provides for the human masters and their hoped-for...

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