Lamps have long resided in the (disposable) “products” category – with B2B mindsets focused on commercial and practical benefits. Gantri digital manufacturing is rethinking that whole narrative Lighting systems are pretty much stuck in the doldrums with regard to how they’re described and marketed. The basic narratives about what their manufacturers/designers do, and how they do it, hasn’t changed much over the years,...

Biomaterials seem likely to up-end the wonderful world of composites – materials and capabilities ideal for next-gen flex-capability manufacturers using innovative business models in a circular economy The darker side of green I’ve written about composites in other Rethinking posts, and about how they pave the way to structures, shapes and capabilities that wouldn’t otherwise be technically possible, or commercially viable. There’s good reason for...