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business models, strategies and technologies

Rethinks for the shape of aviation?

Aircraft design has been based on pretty much the same conceptual mindset and engineering truisms for yonks. Is it time for a shape-shifter rethink? Tubular traditions Almost from the beginning, aircraft have consisted of a long, more-or-less tubular structure for cargo (human or otherwise), with some kind of airfoils sticking out from the sides to provide the lift needed to get the whole shebang...

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Moulding links from strategy to implementation

Strategy talk is (expensively) cheap – it’s implementing big new ideas that costs the really big bucks. How can a company move from strategy to implementation effectively? Edicts from the top There are often big difficulties involved in transitioning from top-down “the science agrees on …” assertions, C-suite aspirations and lofty strategy declarations, on the one hand, to practical action and point-of-impact strategy implementation...

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New narratives for lighting manufacture – based on plant polymers

Lamps have long resided in the (disposable) “products” category – with B2B mindsets focused on commercial and practical benefits. Gantri digital manufacturing is rethinking that whole narrative Lighting systems are pretty much stuck in the doldrums with regard to how they’re described and marketed. The basic narratives about what their manufacturers/designers do, and how they do it, hasn’t changed much over the years,...

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